Anlan Branding Brand Identity
Haiwen YANG
Graphics, Illustration and Visual Communication Design Anlan Branding Brand Identity by Haiwen YANG Anlan Branding is a brand identity created for a beauty device brand. The identity is designed to remain recognizable across different applications. The typeface has gently rounded corners, while the overall letterforms stay simple and clean. A flower pattern derived from the letter A refers to the idea of beauty, and a precise cut in the letter A links technology with aesthetics. Purple is used as the main brand color. The identity is applied to the stationery and packaging systems, and guidelines support consistent use.
A' Design Award Winner
Anlan Branding Brand Identity by Haiwen YANG is a winner of the A' Graphics, Illustration and Visual Communication Design Award. Anlan Branding Brand Identity earned the A' Design Award in 2023 and is showcased on Graphic Design Winners among other remarkable designs. Explore the details of the project, discover other works by Haiwen YANG and see why Anlan Branding Brand Identity design sets itself apart from its competition.
About Anlan Branding
Graphics, Illustration and Visual Communication Design Anlan Branding Brand Identity by Haiwen YANG Anlan Branding is a brand identity created for a beauty device brand. The identity is designed to remain recognizable across different applications. The typeface has gently rounded corners, while the overall letterforms stay simple and clean. A flower pattern derived from the letter A refers to the idea of beauty, and a precise cut in the letter A links technology with aesthetics. Purple is used as the main brand color. The identity is applied to the stationery and packaging systems, and guidelines support consistent use. Anlan Branding earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, ethical, meritocratic and independent academic review, where entries are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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