Tra Due Brand Identity

Graphics, Illustration and Visual Communication Design Tra Due Brand Identity by Yi Chun Lin Tra Due is a conceptual wine bar branding project centered on the idea of in between. Unlike conventional restaurant identities that emphasize cuisine or origin, this design focuses on emotional temporality, early evenings, unfinished conversations and relational ambiguity. The system prioritizes wine as the core ritual and structures the menu around phases of pause rather than traditional courses, redefining dining as a spatial and psychological interlude.