Pagoda Corporate Identity


Graphics, Illustration and Visual Communication Design Pagoda Corporate Identity by 1983ASIA Pagoda is a fruit industry enterprise, as designer of their brand and mascot. 1983Asia developed main characters based on unique Chinese culture. The characters are respectful of natural life and the gifts provided by nature. For example, monkey and peach have close natural relationship in Chinese culture. The unique color use and mascot design in this project were generated from Chinese culture.


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