Naturally Fluid Brand Design

Naturally Fluid Brand Design 由 Centrick 创作，是 A' 平面、插画与视觉传达设计奖 的卓越获奖作品。Naturally Fluid Brand Design 于 2022 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Graphic Design Winners 展示。探索项目详情，发现 Centrick 的其他作品，了解 Naturally Fluid Brand Design 为何能在众多参赛设计中表现出众。

平面、插画与视觉传达设计 Naturally Fluid Brand Design 由 Centrick Naturally Fluid is a brand identity created for an international film festival about nature. The identity uses a fluid design language that can present the festival themes together or highlight each theme on its own. Every element was hand drawn and painted with watercolours, then digitised and combined to resemble a collage of nature. A geometric sans-serif typeface accompanies the raw illustrations. Brand marks and word marks support recognition. The system was designed digital first to render on mobile devices and social media. Naturally Fluid 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的理念与娴熟的创新融为一体，由大型评审团经过公平、公正、择优且独立客观的学术评审，选为各自类别中富有价值的参赛作品。评审依据预先制定并公开的评价标准，通过盲审同行评议流程，对参赛作品进行投票。