Pakka Coffee Shop Brand Image

Pakka Coffee Shop Brand Image 由 Sersen(SZ)Brand consulting Co., Ltd 创作，是 A' 平面、插画与视觉传达设计奖 的卓越获奖作品。Pakka Coffee Shop Brand Image 于 2023 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Graphic Design Winners 展示。深入了解项目细节，发现 Sersen(SZ)Brand consulting Co., Ltd 的其他作品，了解 Pakka Coffee Shop Brand Image 为何能在众多参赛设计中脱颖而出。

平面、插画与视觉传达设计 Pakka Coffee Shop Brand Image 由 Sersen(SZ)Brand consulting Co., Ltd Pakka Coffee Shop is a brand identity created for a coffee shop in Shantou, China. The design combines handwritten lettering with a contrasting color scheme of blue and orange. The casual lettering is inspired by graffiti and street art, while the color pairing suggests an American retro style. The simple visual system keeps the brand image unified and easy to recognize across different media. The identity aims to link coffee culture with daily life and to appeal to young customers interested in street fashion. Pakka Coffee Shop 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的想法与娴熟的设计融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中值得关注的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名作品进行投票。