Luliang Highland Vegetables Brand Identity

Luliang Highland Vegetables Brand Identity 由 Xun Gao 创作，是 A' 平面、插画与视觉传达设计奖 的广受认可的获奖作品。Luliang Highland Vegetables Brand Identity 于 2024 荣获 A' Design Award，与其他出色设计一同在 Graphic Design Winners 展示。深入了解项目细节，发现 Xun Gao 的其他作品，了解 Luliang Highland Vegetables Brand Identity 为何能在众多参赛设计中表现出众。

平面、插画与视觉传达设计 Luliang Highland Vegetables Brand Identity 由 Xun Gao Luliang Highland Vegetables is a regional brand identity created for a highland vegetable growing area in China. The logo is built around a gold medal image, a familiar symbol of quality and excellence. At the visual centre stands a bird holding a vegetable in its beak, inspired by a local saying that only the bird knows whether the vegetables are good. Light, birds and vegetables form the main graphic elements. The identity highlights the large cultivation area, the ecological growing methods and the pristine natural setting of the region. Luliang Highland Vegetables 荣获 A' Design Award 铁奖，这是 A' Design Award & Competition 的一项备受推崇的荣誉。铁奖级别的设计展现出扎实的构思与专业的设计水准，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选入获奖作品并予以发布。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名设计进行投票。