Xing Yun Shu Dessert
Bingying Liu
平面設計 Xing Yun Shu Dessert 作者： Bingying Liu Xing Yun Shu is a brand identity created for a dessert producer. The design conveys the idea of luck found in traditional Chinese culture through a new visual language. Abstract figures built from compact points, lines and planes replace complex traditional Chinese patterns, and the simplified forms still carry the meaning of good fortune. A festive pairing of red and green is combined with Chinese characters to give the tradition a fresh appearance. The intention is to build a warm and positive feeling toward the dessert brand.
A' Design Award 銅獎得獎作品
由Bingying Liu創作嘅Xing Yun Shu Dessert，係A' 平面設計、插畫及視覺傳達設計獎嘅傑出得獎作品。Xing Yun Shu Dessert喺2023榮獲A' Design Award 銅獎，並同其他卓越設計一齊喺Graphic Design Winners展示。探索項目詳情，發掘Bingying Liu嘅其他作品，了解Xing Yun Shu Dessert嘅設計點樣喺同場作品中脫穎而出。
關於Xing Yun Shu
平面設計 Xing Yun Shu Dessert 作者： Bingying Liu Xing Yun Shu is a brand identity created for a dessert producer. The design conveys the idea of luck found in traditional Chinese culture through a new visual language. Abstract figures built from compact points, lines and planes replace complex traditional Chinese patterns, and the simplified forms still carry the meaning of good fortune. A festive pairing of red and green is combined with Chinese characters to give the tradition a fresh appearance. The intention is to build a warm and positive feeling toward the dessert brand. Xing Yun Shu榮獲A' Design Award 銅獎，係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅構思同成熟嘅創新實踐結合，經過公平、秉持公義、擇優同獨立自主嘅學術評審後，由大型評審團選為各自類別嘅富有價值參賽作品；獲提名作品均依據預先訂立並公開嘅評審準則，經由匿名同行評審程序投票評選。
