平面設計 NYC Deal Brand Identity 作者: Chi Hao Chang NYC Deal is a brand identity created for a 99 cent store in New York City. The identity centers on a bold price tag set at an angle, recalling the dangling movement of tags that customers reach for and steady before reading. The tilted tag makes the single price of 99 cents the clearest message of the brand. Supporting elements refer to the products sold in the store. Printed materials use digital laser printing, while tote bags, shirts and other fabric items use screen printing for durable inks.
A' Design Award 銅獎得獎作品
由Chi Hao Chang創作嘅NYC Deal Brand Identity,係A' 平面設計、插畫及視覺傳達設計獎嘅得獎作品。NYC Deal Brand Identity喺2020榮獲A' Design Award 銅獎,並同其他矚目設計一齊喺Graphic Design Winners展示。深入了解項目細節,發掘Chi Hao Chang嘅其他作品,了解NYC Deal Brand Identity嘅設計點樣喺同場作品中盡顯優勢。
關於NYC Deal
平面設計 NYC Deal Brand Identity 作者: Chi Hao Chang NYC Deal is a brand identity created for a 99 cent store in New York City. The identity centers on a bold price tag set at an angle, recalling the dangling movement of tags that customers reach for and steady before reading. The tilted tag makes the single price of 99 cents the clearest message of the brand. Supporting elements refer to the products sold in the store. Printed materials use digital laser printing, while tote bags, shirts and other fabric items use screen printing for durable inks. NYC Deal榮獲A' Design Award 銅獎,係A' Design Award & Competition一項備受尊重嘅肯定。A' Design Award 銅獎得獎作品將嶄新嘅構思同成熟嘅設計結合,經過公平、恪守道德、擇優同獨立自主嘅學術評審後,由大型評審團選為各自類別嘅富有價值參賽作品;獲提名作品均依據預先訂立並公開嘅評審準則,經由匿名同行評審程序投票評選。








