Bank of England Visual Identity
Matteo Ruisi
平面設計 Bank of England Visual Identity 作者： Matteo Ruisi Designing for a central bank means finding a balance between technical and sensitive information, staff-led outputs, engaging general communications, and a series of regulations. This is not simple to achieve and it is based on delicate internal dynamics. The new identity has been developed together with the people who will use it, balancing all the aspects of the communications. It focuses on reaching a wider public with an accessible, relevant, structured, and distinctive approach. These key principles have been used as a design direction for all the visual assets.
A' Design Award 銀獎得獎作品
由Matteo Ruisi創作嘅Bank of England Visual Identity，係A' 平面設計、插畫及視覺傳達設計獎嘅得獎作品。Bank of England Visual Identity喺2022榮獲A' Design Award 銀獎，並同其他矚目設計一齊喺Graphic Design Winners展示。探索項目詳情，發掘Matteo Ruisi嘅其他作品，了解Bank of England Visual Identity嘅設計點樣喺同場作品中脫穎而出。
關於Bank of England
平面設計 Bank of England Visual Identity 作者： Matteo Ruisi Designing for a central bank means finding a balance between technical and sensitive information, staff-led outputs, engaging general communications, and a series of regulations. This is not simple to achieve and it is based on delicate internal dynamics. The new identity has been developed together with the people who will use it, balancing all the aspects of the communications. It focuses on reaching a wider public with an accessible, relevant, structured, and distinctive approach. These key principles have been used as a design direction for all the visual assets. Bank of England榮獲A' Design Award 銀獎，係A' Design Award & Competition一項卓越嘅肯定。A' Design Award 銀獎得獎設計將創意同先進嘅設計結合，經過公平、秉持公義、擇優同不偏不倚嘅學術評審後，由大型評審團選為各自類別嘅優秀參賽作品；參賽作品均依據預先訂立並公開嘅評審準則，按照匿名同行評審程序投票評選。
