Pagoda Corporate Identity
1983ASIA
平面設計 Pagoda Corporate Identity 作者： 1983ASIA Pagoda is a corporate identity created for a Chinese fruit company. The identity is built around two monkey mascots, drawn first as pencil drafts and then developed with digital design software. Monkeys were chosen because they are linked with fruit in Chinese culture, where they also symbolise wisdom and courage. The mascots dance through the four seasons, and the flowers around them change with each mood. The colours refer to flowers, seasons and nature. Printing applies ultraviolet coating and hot stamping. The aim is to present Asian culture with respect for natural life.
A' Design Award得獎作品
由1983ASIA創作嘅Pagoda Corporate Identity，係A' 平面設計、插畫及視覺傳達設計獎嘅傑出得獎作品。Pagoda Corporate Identity喺2020榮獲A' Design Award，並同其他出眾設計一齊喺Graphic Design Winners展示。探索項目詳情，發掘1983ASIA嘅其他作品，了解Pagoda Corporate Identity嘅設計點樣喺同場作品中展現獨特之處。
關於Pagoda
平面設計 Pagoda Corporate Identity 作者： 1983ASIA Pagoda is a corporate identity created for a Chinese fruit company. The identity is built around two monkey mascots, drawn first as pencil drafts and then developed with digital design software. Monkeys were chosen because they are linked with fruit in Chinese culture, where they also symbolise wisdom and courage. The mascots dance through the four seasons, and the flowers around them change with each mood. The colours refer to flowers, seasons and nature. Printing applies ultraviolet coating and hot stamping. The aim is to present Asian culture with respect for natural life. Pagoda榮獲A' Design Award鐵獎級別嘅獎項，係A' Design Award & Competition一項備受推崇嘅肯定。鐵獎級別設計展現紮實構思同專業設計，經過公平、恪守道德、擇優同不偏不倚嘅學術評審後，由大型評審團選入得獎作品之列並予以刊載；獲提名設計均依據預先訂立並公開嘅評審準則，透過匿名同行評審程序投票評選。
