平面設計 Yau Sik San Branding Design 作者: 1983ASIA Yau Sik San is a branding design created for a Guangdong cuisine food brand. The identity is built around the God of Cookery, a figure from ancient Chinese belief linked with clothing, food, luck and longevity. Chinese calligraphy is used for the brand name to express the regional character of Guangdong. Traditional color combinations support the visual image. The packaging is produced with specialty paper printing, UV, embroidery, reactive printing and hot stamping. The aim is to present the quality of the food through a cultural story.
A' Design Award得獎作品
由1983ASIA創作嘅Yau Sik San Branding Design,係A' 平面設計、插畫及視覺傳達設計獎嘅備受讚譽嘅得獎作品。Yau Sik San Branding Design喺2020榮獲A' Design Award,並同其他出眾設計一齊喺Graphic Design Winners展示。深入了解項目細節,發掘1983ASIA嘅其他作品,了解Yau Sik San Branding Design嘅設計點樣喺同場作品中展現獨特之處。
關於Yau Sik San
平面設計 Yau Sik San Branding Design 作者: 1983ASIA Yau Sik San is a branding design created for a Guangdong cuisine food brand. The identity is built around the God of Cookery, a figure from ancient Chinese belief linked with clothing, food, luck and longevity. Chinese calligraphy is used for the brand name to express the regional character of Guangdong. Traditional color combinations support the visual image. The packaging is produced with specialty paper printing, UV, embroidery, reactive printing and hot stamping. The aim is to present the quality of the food through a cultural story. Yau Sik San榮獲A' Design Award鐵獎級別嘅獎項,係A' Design Award & Competition一項備受推崇嘅肯定。鐵獎級別設計展現紮實構思同專業設計,經過公平、秉持公義、擇優同獨立自主嘅學術評審後,由大型評審團選入得獎作品之列並予以刊載;參賽作品均依據預先訂立並公開嘅評審準則,經由匿名同行評審程序投票評選。








